I often ask my clients or prospective clients. What do they want from their restaurant business? Quite often, they say they want to create a brand. Quite often, they are tempted to spend all their hard earned limited resources on branding. The idea that one needs to create a logo or colour or packaging material which is […]
Restaurant Marketing
The Only 4 Everlasting Ways To Increase Restaurant Sales
Ways to Increase Restaurant Sales. You are running a restaurant and one of the challenges you will always face is how to increase restaurant sales? Before you pursue any promotion, you need to recognise that there are only four ways to increase restaurant sales. All initiative must be seen as how they move the restaurant […]
Restaurant Marketing : Restaurant Four Wall Marketing
Restaurant 4 wall marketing is what the owner can do within the four walls of the restaurant. Increase frequency of guests visits, how to up-sell, cross sell, build a restaurant referral program. The article highlights the use of space to build on these objectives. Furthermore renew your brand promise. As a restaurant consultant in Mumbai, Mango […]
Restaurant Planning How to conduct a restaurant competition survey?
A new restaurant start up must examine the market to understand the customer needs. The restaurant owner must clearly draw the market area of his restaurant and understand where his customers visit. To achieve this you must conduct a restaurant competition survey. The exercise helps to understand both the competition and unmet needs of the […]
Restaurant Short Code Mobile Marketing
Restaurant Mobile Marketing has a new tool Short Code. This a new tool is a very effective tool for restaurant marketing. Whats is a short code? How can restaurant use short code and why is it relevant? Mango Kurry shows by utilising concepts of Permission marketing, quality service and customer interaction cycle restaurants can integrate […]
Father’s Day Promotion
Father’s Day Promotion Father’s Day is another opportunity for a restaurant to renew their relationship with their customers. Its an opportunity to highlight your offerings